Sport as a Tool to Promote
Gender Equity and Empower Girls and Women
Monisha U
District Programme Manager
(Gender)
Thrissur District Mission
District Programme Manager
(Gender)
Thrissur District Mission
Sport is an integral part of the
culture of almost every nation. Its use to promote gender equity and
empowerment of women and girls is often overlooked because sport is not
universally perceived as a desirable pursuit for girls and women. Existing social
constructs of masculinity and femininity play a key role in determining access,
level of participation and benefits from sports. Sports continuum to be
dominated by males. Heavy domestic demands, safety concerns, inaccessibility of
public space prevent women’s participation in physical activity and sports. As
well socio cultural norms and constraints preventing girls and women from being
physically active, leaving home unaccompanied are additional barriers
preventing girls and women from becoming involved in sport and physical
activity. Sports can help increase self esteem by giving women and girls to
learn new skills, engage in positive relationship and receive
public recognition. By providing women and girls with a voice in program design
and decision making and opportunity for leadership.
Kudumbashree focuses its programs in
three domains: Economic empowerment, Social empowerment and women empowerment.
Women empowerment is a holistic term by itself. Kudumbashree provides ample
opportunities to women to earn income, become self reliant and to create their
own space in the society. The goal of Gender self learning programme of
Kudumbashree is to analyze the status of women in the society and capacitate
them to prevent the issues. Locally contextualized modules such as women and
work women and health and women and mobility were developed for discussions in
NHG meeting. And these discussions could create a great impact in their own
lives. Report on these discussion shows that there are many barriers for
mobility of women such as socio-cultural norms, traditions and customs.
Gender team of district Kudumbashree
Mission, Thrissur district in Kerala has undertaken sports and physical
activities among women and adolescent girls to promote gender equity and
empower girls and women. The ultimate aim of this intervention is to remove “all
the obstacles to women’s mobility in all spheres of public and private
life”.
Enhancing health and well being
The health benefits of physical
activity are well established for girls and women. Regular activity
improves quality improves quality of life, lower risk of diseases and offers
numerous psychological and social benefits.
Fostering self-esteem and empowerment
Self esteem and empowerment are
critical issues for girls and women because gender stereotyping and gender
norms often lead to feeling of inadequacy and lack of confidence. Self esteem
and empowerment are seen as a significant benefit of sport-participation.
Football team members of Varavoor CDS reported sport enhanced their level of
confidence and self esteem.
“When I got two goal against the
opposite team at that moment I felt proud and confidence than ever before”
Bindhu,Varavvor CDS.
“I played football by wearing Jersey
in front of huge number of audience. That was an unforgettable moment in my
life.”-Jalaja, Varavoor CDS.
Access to public space
Differential access to public spaces
by male and female began in childhood and is exacerbated in adolescence when
girl’s physical mobility is curtailed by cultural norms and conditions that
determine where it is safe or acceptable for them to go. Parents try to
restrict girl’s mobility more than boys. This significantly narrows their
public life and social structure. Safety issues are an important factor
limiting the participation of girls and women in sports.
After starting this program both the
attitude of themselves and the attitude of their family changed dramatically.
Now they spare lot of time in the public ground without the fear of safety.
In the words of one participant: “I
never got a chance to watch football or any other games in the public ground. I
always seen that boys and men are playing in the ground. Now the situation has changed,
we are playing football in the public ground and the boys and men are watching”
–Bindu,Varavoor CDS.
Providing opportunities for
leadership and achievement
Sport offers women important
opportunities to acquire skills and develop their leadership capacities. Currently
there are many barriers preventing women from leadership positions. Domestic
workload including childbirth and caring of children and elderly parents can
limit the flexibility. After participating in the program both their own self
perceptions and the way they were perceived by their families changed
dramatically.
In the words of one participant: “I
have learned how to lead a team. Initially many people opposed my initiative,
but I stood strongly in my stand, eventually members from my NHG and other NHGs
started to come and joined with us. Now I learned how to mobilize people, How
to sensitize them and how to lead them.”- Lilly Anto,
Annamanada.
Facilitating social support and
Social inclusion
The combined interaction of
traditional cultural and gender norms and poverty often results in girls and
women’s social isolation. Kudumbashree movement has a major role to promote
social inclusion of women and girls. Kudumbashree NHGs are the strongest social
support system in Kerala. But there are reported some cases of drop outs from
the NHGs. Basket Ball team from Annamanada CDS have a story of a women who
dropped out from their NHG and how they retain that NHG member through the
formation of basketball team.
The ‘X’ had been the member of NHG
for several years. Recently she shows unnatural behavior and started to quarrel
with others. So other members tried to avoid her. Eventually she dropped out
from the NHG. Hearing about the formation of basketball team formation in their
NHG, She expressed her willingness for joining in the team. But the others
opposed her. The team leader Lilly Anto agreed her to join in the team. She
became the best player in the team and happened dramatic changes in her life.
All the family members came and expressed their gratitude to the team members.
They said that she had been under severe depression for the last couple of
years. This experience shows that sport can provide a strong social support to
the women.
Kudumbashree Mission provide
opportunities to gather, develop social network that extend beyond their
families, discuss problems, find solutions etc. Through Financial activities
women doing banking activities, investing in the education of their children
and could mould the future of their family. Through Income generation
activities created women self reliant and become smartest, innovative
entrepreneurs and through women empowerment programmes they could create their
own space in the family and community life, able them to prevent the atrocities
against women and children.
Through sports Kudumbashree offers opportunities
for physical and leadership development that the other activities do not.
Because sport, in most contexts, retains a predominantly masculine culture. It
also offers opportunities to challenge and gradually shift gender norms that
underpin reinforce social exclusion of girls and women. Through sports we can
remove “all the obstacles to women’s mobility in all spheres of public and
private life”.
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